What is Your Future Situation?
If you saw my last blog about asking customers “What is your situation?” early in the conversation to help start a good relationship, try also asking this question next, “What is your future situation?” In this business, it’s becoming more and more important to help our customers understand not only about their current situation, but to understand their future situation and how what they do today can impact that future situation. Give it a try and see how it works for you in getting more customers become willing to act today based on how that action will improve tomorrow’s situation!
